Webstock 2018


Conference identity




For the 2018 Webstock conference, we took inspiration from Webstock’s charge of “A celebration of the magic of the web and those who craft it”. The illustration brought the ideas of high-tech, traditional craft, and crazy magic together as a ‘W’ – for Webstock, Wellington, and the World Wide Web. It could be pulled apart and reconfigured for application across a range of items in Webstock’s legendary (and very-useful) Schwag Bag, from T-shirts to a reuseable Frank Green drink bottle.



Client: Webstock




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